Wednesday, 13 January 2016

The fashion brief

The third project in my second year is a fashion brief; this is something that makes me feel quite uncomfortable as I haven't worked in this area since I was in high school (and believe me, my textiles GCSE pieces are not something you'd want to see)! One thing that I am very exited about is working towards a trend and really being able to feel as though I am designing for a purpose - this is a massive motivator. We only have four weeks for this project, so it's going to be fast paced - this I am scared about. I guess it's a good lesson for what it's really like working in industry though, so definitely a learning curve.

We have to work towards the trend forecasts for spring/summer 2017. I collected images and came up with this moodboard. I've decided that I'm going to work in menswear just to give myself a real challenge (as if fashion wasn't already going to be hard enough for me) and I am super excited that the colour palette is quite earthy but with bright oranges and navies thrown in there too.

Another of the big trends that I noticed was a great deal of travel related colours, imagery and pattern amongst some of the reports. I really enjoyed working with the SADACC theme in the last one, so I would like to carry on my research into South Asia. My dad went to India in 2014 and I just remember him coming back with great photographs of architectural ruins and gorgeous temples. I think this is something I would like to use in my work this time around.

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